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Hosted software model minimises upfront costs for interactive TV, web and mobile deliveryThe PLASMA WAP Gateway enables content derived from the teletext service to be delivered automatically to mobile devices, enabling a multi-platform reach.
Page output files are updated as the on-air teletext pages change, delivering a fast and responsive service. Navigation links are preserved so that the viewer can move from page to page quickly and easily using the mobile device.
WAP services provide a natural means of access for users on the move, and open up the opportunity for SMS return information. SysMedia's SMS Gateway capitalises on the key opportunity to incorporate SMS chat - with moderation - and SMS response into the service proposition. PLASMA teletext services therefore become an ideal platform for revenue generation through advertising, sponsored pages and SMS input.
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